Photography leads come from Instagram, your website, referrals, and wedding directories. Managing them effectively means capturing every inquiry in one system, responding quickly with your availability and packages, and following up on quotes that have not been accepted.
Speed to response matters enormously in photography. Couples booking a wedding photographer often reach out to 5-10 photographers and book one of the first to respond with availability and pricing. An auto-response with your packages and a link to schedule a call puts you ahead.
Track each lead through your booking pipeline: Inquiry, Responded, Meeting Scheduled, Proposal Sent, Booked. A CRM gives you visibility into this pipeline so you know exactly how many potential bookings you have and which ones need attention.
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