How should I follow up on estimates and quotes?

The best estimate follow-up happens in three stages. First, within 24 hours of sending the estimate, check in to confirm receipt and ask if there are any questions. Second, after 3 days without a response, send a gentle follow-up asking if they had a chance to review. Third, after 7 days, make a final outreach.

The tone matters as much as the timing. Avoid pushy sales language. Instead, be helpful: "Just checking in to see if you had any questions about the estimate" or "Wanted to make sure you received the quote and see if anything needs to be adjusted." Professional persistence wins deals.

Use a CRM to automate follow-up reminders so you never have to track estimate timelines manually. Long Drive Leads flags estimates that have been sitting longest without an update and names them in your morning reminder. A lead is named once while it is new and once more if it later stalls after contact, so it is a prompt to act rather than a running reminder.